Bachelor’s Degrees in Marketing

Start your career in the world of marketing and discover how to take a brand to the next level.
GRADOS-PUBLICIDAD

Everything you need to know about our advertising and marketing degrees

Marketing and advertising degrees are among the most in demand today. The rise of the internet, the growth of e-commerce and new communication models have transformed this discipline. That is why our marketing degrees are designed to reflect this new reality, enabling students to develop the key skills required by today’s professional market.

If you are looking for where to study advertising and marketing, eserp is an excellent choice. Whether you live in Barcelona or Madrid, you can study undergraduate degrees with us that prepare you to become a well-rounded professional in corporate communication and digital marketing.

    Fields marked with * are required

    All about our marketing degree programmes

    If you’re looking for universities to study marketing because you’re passionate about understanding consumer behaviour, building high-impact brands or driving business growth, eserp Business School is your opportunity to turn that vocation into a strong professional career.

    Our programmes are aligned with the real needs of today’s marketing industry, combining practical competencies, digital skills and a results-driven strategic perspective. Whether you choose the Bachelor's Degree (Hons) in Marketing or one of our dual degree options linked to the business and marketing field, you’ll receive a well-rounded education focused on graduate employability.

    Whether you live in Barcelona or Madrid, you can study our marketing degree programmes and prepare to develop your profile in fast-paced environments connected to the market: agencies, start-ups, marketing departments, e-commerce or international projects, with a current, applied approach and clear career progression pathways.

    train with us

    Why study marketing at eserp?

    Studying marketing, advertising and PR at eserp is much more than earning a qualification: it is a commitment to practical learning, connected to the digital future and the skills today’s market demands. It is a well-rounded education that helps you graduate as a professional ready to tackle real-world challenges from day one.

    Our marketing and advertising degrees prepare you to lead innovative strategies in global environments, strengthen your professional profile and progress into high-responsibility roles across these disciplines.

    • Guest speakers who are leading figures and sector experts.
    • Flexible Liquid Learning methodology.
    • Comprehensive development of essential soft skills.
    • Networking and professional placements with leading organisations.
    • Practical, project-based learning.
    • Innovación tecnológica aplicada al marketing.

    Admissions process

    Our undergraduate degrees may have different admissions processes, depending on the programme and the university each programme is affiliated with.

    If you are an international student looking to study an undergraduate degree in Spain, please check the conditions and entry requirements for international students.

    Do not forget that you can explore the rest of our undergraduate degrees and, if you have any questions about any aspect of our programmes, please contact us.

    FAQ

    Frequently asked questions about marketing, advertising and public relations degree programmes

    At eserp, you can study marketing, advertising and public relations in Madrid or Barcelona, developing skills in analysis, creativity, communication and management. Our programmes combine a strategic and international approach, preparing you to lead projects and meet the challenges of today’s professional environment with a practical, global perspective.

    What does a marketing professional do?

    A marketing professional has a highly versatile profile, ranging from market analysis to the creation of communication campaigns. With eserp’s marketing degrees, you will learn to perform functions such as:

    • Analysing relevant data to assess a company’s position and anticipate its development, particularly in marketing and market research.
    • Developing global management projects in marketing and related areas.
    • Planning medium- and long-term marketing strategies.
    • Identifying and understanding the factors that influence consumer behaviour.
    • Designing and implementing integrated communication plans.
    • Organising and managing the sales function within an organisation.
    Where can I study an undergraduate degree in marketing in Spain?

    At eserp, you can study undergraduate degrees in marketing at our Madrid campus, and in Barcelona you can choose between single and dual degrees. All our programmes are designed to help you develop strong analytical and strategic skills while enhancing your creativity.

    Where can I study a dual degree in International Business and Advertising, Marketing and Public Relations?

    At eserp Barcelona, you can study our Dual Degree in International Business and Advertising, Marketing and Public Relations. This double qualification is designed to help you develop your creativity while building leadership and management skills for international environments. The programme also includes a digital focus, essential for meeting tomorrow’s challenges.

    What career opportunities do marketing degrees offer?

    Our degrees in advertising and marketing are designed to equip you with the skills required to access careers such as:

    • Account Executive
    • Creative Director
    • International Marketing Strategy Specialist
    • Public Relations Director
    • Social Media Strategist
    • Corporate Communications Manager
    • Brand Manager
    • Commercial Expansion Manager
    • Market Research Analyst
    • Distribution and Logistics Officer
    • Product Development Manager

    Related news

    Do you need more information?

      Fields marked with * are required

      Contact form

        Fields marked with * are required