Business
Pilar Herrera Castro is a professional with extensive experience in clienteling and luxury fashion retail, specialising in customer loyalty, retention strategies and event management.
She has built her career at companies such as Pronovias and The Bicester Collection, and previously held senior positions at Burberry, where she focused on managing private clients in southern Europe.
In addition, Pilar is a lecturer and guest speaker on topics relating to luxury and marketing. She holds a Master’s degree in International Trade from the University of Valencia and another in Protocol and Event Management from Ramon Llull University.
